Paula Coop McCrory, Author at Paula Coop McCrory

Pin Perfect: How to Create the Perfect Pin

by Paula Coop McCrory | Feb 8, 2019 | Pinterest, Social Media

Why create your own pins? Re-pinning is important but the creation of new content is where the power lies in attaining exposure, audience and traction. What I’m going to share is how to easily design your own pins to dominate as a brand. Two thirds of all...

How Scheduling Has Grown My Blog Traffic by 500%

by Paula Coop McCrory | Oct 3, 2018 | Consulting

I resisted. For years. via GIPHY I pinned content manually because I was convinced, this is how you kept content fresh and authentic. It’s embarrassing how stubborn I became. Regardless of how many clients paired with my own content I was balancing at any given...

Find Your Tribe: The Power of People

by Paula Coop McCrory | Sep 25, 2018 | Consulting

This post is a little bit different. I want to share my thoughts about finding your tribe on Pinterest. Recognising that the phrase has become a bit overused, it is something worthy of your time from the perspective of building your brand. It may seem redundant but,...

The Power of Hashtags on Pinterest

by Paula Coop McCrory | Aug 24, 2018 | Social Media

You did it! You’ve made the changes and your account is becoming a true reflection of who you are as a brand. What’s next? We’re going to explore the role of hashtags. What is a hashtag? I’ve sharing the dictionary’s definition: hash·tag...

The KISS Approach to Pinterest

by Paula Coop McCrory | Aug 9, 2018 | Social Media

My dad was the first to introduce me to the KISS principal – and it’s something I find myself applying to every aspect of my life – especially social. When I cut out the noise, the comparisons and inundation of opinion, I find that when I keep to...